As I was lamenting the second loss in a row for the 49ers this weekend, I was thinking about what factors into someone becoming a fan of a professional sports franchise. Is one a fan because a team is local to them? Or because the quarterback went to a local school? Or maybe it’s because all of your friends are fans. Or it’s the team you remember rooting for as a child. Or maybe it was because your dad was a fan. I think all of these have factored into my decision to root for the 49ers.
Another factor might be a very good player that you look up to and admire their skill. I recall in high school, college and beyond, I was a huge Michael Jordan fan. That translated into me being a fan for the Chicago Bulls.
On the flip side of this question is why someone might stop being a fan. Do you drop them over one season with very disappointing play (i.e. 49ers), or does it go deeper than this? Long ago, I used to root for the Oakland Raiders. For several reasons, I gave them up years ago and when I see a game on, I quickly change the station.
I believe in business, you have to do the same assessment. What makes you a fan of a certain manufacturer or vendor providing you services? Is it price? Is it service they provide? Is it the talent they have on staff? Is it their follow-through? It is probably “all of the above” for you.
Related to this, when is it time to leave a vendor? Do they fumble a lot (i.e. mess up orders)? Do they often get “delay of game” penalties by missing deadlines? Do they follow-up three business days after a call or an e-mail is left for them?
To be fair, in a relationshp with a vendor you will have your ups and downs, but at some point you will probably choose to leave that relationship if this type of behavior continues.
At Telcion, we take our relationship with our customers very seriously. We want you to be fans of our business; impressed with our expertise, delighted with our follow -through, and ecstatic with the value our solutions provide. And most of all, we want you to feel respected throughout the entire process.
If you are already a fan of Telcion, thank you for your support. If you haven’t decided yet on a vendor, or are looking to switch teams in the future, please contact me at email@example.com and let’s work out a game plan for success.